From the runway to the red carpet to dressing women around the globe, Michael Kors has long been a champion of women—and this year he’s turning his eyes to South Korea. The designer has partnered with Harper’s Bazaar Korea for “Young Korea,” a special project celebrating seven of South Korea’s rising stars. Model Soo Joo Park, actresses Seo Ji-hye and Ryu Hwa-young, singers Ailee and Yubin and fashion influencer Irene Kim all star in the luxe feature wearing the best of the Resort 2017 Michael Kors Collection.
“I’m so glad we’ve partnered with Harper’s Bazaar to capture these talented women on the rise. These women are making their mark on the fashion set, on South Korea, and on the world at large. They’re encouraging young women to follow their dreams, and what could be better than that?” says Michael Kors.
The partnership comes just in time for Michael’s visit to South Korea next month to celebrate two major milestones for the brand. Michael Kors will launch its first lifestyle store, located in Seoul’s Garosu-gil precinct, and the first Korean flagship to house Michael Kors Collection, located in Seoul’s prestigious Cheongdam-dong area, which will house the Resort 2017 clothing captured in the Harper’s Bazaar feature.
Behind the Scenes
Soo Joo Park
A runway and campaign favorite with an enviable head of platinum blonde hair to boot, Soo Joo Park is one of South Korea’s most well-known exports. The model recently starred in Michael Kors’ first-ever street style campaign, The Walk, where she channeled her rock-chic aesthetic into a series of covetable looks.
The New Jersey native moved to South Korea in 2010 to pursue a music career, and has never looked back. A viral video in 2011 saw Ailee gain momentum in the K-pop industry, leading to several chart-topping singles and plenty of “rising star” accolades along the way.
After making waves on the street style circuit back in 2014, the Korean-American model and fashion influencer was dubbed “the new face of the fashion world” by Time Magazine this year. The multi-hyphenate works as a TV personality in South Korea, a consultant with Estee Lauder and most recently sat front row at Michael Kors’ Spring 2017 show. Who says you can’t do it all?
This model and runway favorite has walked for just about every major designer in the world—including Michael Kors. One of South Korea’s biggest models, she’s has graced the cover of Vogue Korea a total of five times.
With more than twenty series under her belt, this gorgeous actress is a notable name in television. Her star has shone especially bright in recent years thanks to leading roles in the political thriller ‘Punch’ and 2016’s ‘Jealousy Incarnate.’
Rapper and singer Yubin makes up one quarter of Wonder Girls, a hugely popular girl group in South Korea that has also toured internationally in America. Watch this space.
Hwa-Young rose to fame as the lead rapper of K-pop girl group T-ara, before breaking off to explore a solo music career and turning her sights to acting.